Mochiis, Indian Inspired Shoes
Quote of the Day: “There is no education like adversity.” Disraeli
I was approached by Mochiis, a new company, to help out with their Kickstarter campaign to introduce Indian inspired footwear to the Western World. These 2 young women are using their expertise in materials science and engineering to better understand the fabrication and construction of these shoes. As a certified shoe lover, of course, I wanted to help them out and see how you would like this kind of footwear.
Their kickstarter program is only available until the end of this month. If you’re anything like me, you’re not super familiar with kickstarter campaigns. But how it works is that funding on Kickstarter is all-or-nothing. No one will be charged for a pledge towards a project unless it reaches its funding goal. This way, creators always have the budget they scoped out before moving forward. Therefore, if you decide to pledge to Mochiis, but it doesn’t reach it’s goal, then you will not be charged. Otherwise, you’ll receive your reward by the end of the year!
Tanu, one of the founders of Mochiis, did say that if they don’t reach their goal on Kickstarter, they will continue their venture and use their website to sell these shoes. So all is not lost, if you become a fan of their product!
Because this is a startup company, the three of us were only able to try out their prototypes for you to see! Therefore, I’ll go through the specifics on the issues that Mochiis is trying to make better for us!!
Jodie’s (50+) Outfit: Since I wanted to incorporate all 3 different designs of Mochiis to show you, I chose the red, classic leather pair for myself.
As we go along with these photos, I’m going to tell you how they felt for me, and how Tanu, one of the founders, responded to my feedback about this shoe!
The first day I wore these flats, they were quite stiff and tight on my feet. Considering these are real leather shoes, that is not a surprise, since this happens with many leather shoes. I’m sure the leather would break in after a few wears. But considering that I’ve never been good at being patient, I decided to hurry the process along. I’ve read many tricks to stretch your shoes, so I used the trick that I’ve done before. I put on a pair of socks with the shoes, and then used the hairdryer on them for a couple of minutes. Then I let the leather cool, and voila, the shoes felt so much better!
Nancy’s (60+) Outfit: Nancy’s pair of Mochiis are one of the pretty print versions, and are fabric on top of the leather!
Having a pair of print shoes was the subject of one of our print mixing experiments earlier this year! These are gorgeous prints that would work for either a casual outfit or even a dressier outfit. I know many older women don’t wear heels as much anymore, so having a nice pair of flats can be very helpful!
Another observation with these shoes was the fact the Mochiis don’t have a lot of arch support. They have suede padding in the heel and mid sole that is nice. In order to counteract the lack of arch support for any of my flats if I’m planning to walk a lot , I add my orthotics which I wore for our outdoor summer style post.
Charlotte’s (70+) Outfit: Mom’s pair of Mochiis are from the elegant embroidery versions!
As someone who loves her accessories and bling, I figured this pair was the perfect addition to my mother’s closet! She is wearing them here with solid colored pieces to have the shoes be more of the focal point. But she also wore them with a bright colored maxi skirt which you will see next month!
The last point about these Mochiis that I reviewed with Tanu is the fact that the bottom sole is leather and thus wears out relatively easily. This is exactly one of the features that the duo is working on to change. They are planning on adding a protective layer on the sole, and are in the process of evaluating suitable materials.
There are many other Mochiis designs available that can be seen on the site I’ve linked for you. This is where you can also read about the women behind this venture and the rewards with the program.
These women’s mission is to preserve the original art of jutti making and introduce it to the rest of the world. If you’d love to be in on this adventure and have your own pair of Mochiis, make sure to head over to the Kickstarter site and make a pledge.
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